MeaningCloud sponsors the E-pharma 2018 which is taking place in New York, March 21-23. MeaningCloud’s value proposition for the conference can be summarized as AI-based Voice of the Patient analysis for Patient Experience.
ePharma 2018 is about patient-centricity and engaging with patients with digital marketing.For pharmaceutical companies, it is vital to understand the feedback that their customers, both current and potential, express through all types of channels and contact points.
MeaningCloud’s value proposition: Text-Based Artificial Intelligence for Patient Experience
MeaningCloud, as a Text Analytics provider, has evolved a highly specialized offering for the Health and Pharma industries, in particular in the areas of:
1. Patient experience
For pharmaceutical companies, it is vital to understand the feedback that their customers, both current and potential, express through all types of channels and contact points.
2. HCP profiling
Health care professionals (HCPs) are very active on many social media platforms, including social networking platforms, blogs, and media-sharing sites.
HCPs are using social media improve health outcomes, develop a professional network, increase personal awareness of news and discoveries, motivate patients, and provide health information to the community.
Companies that can understand the profiles of HCPs can tap into valuable customer insights, new ways of marketing their products and services, and entirely new lines of business.
Drug shortages result in nearly $230 million in additional costs annually for hospitals because of the higher costs of substitute drugs.
Some suppliers are recognizing this opportunity and capitalizing on it.
3. Brands and products: The alarms and the opportunities
For pharmaceutical companies, it is vital to understand the feedback that their current and potential customers express through all types of channels and contact points about their brands, about their products, and their competitors.
Social media listening enables us to gather all that spontaneous benchmarking.
We count among our clients some the largest companies in the Pharmaceutical industry. Join us in New York and visit our booth. If you are interested in attending the ePharma 2018 (March 21-23th, 2018 – New York), just drop us a line to firstname.lastname@example.org. We have an essential discount for you!
Stay tuned to access our presentation at the conference, that we will publish on this blog. In the meanwhile, if you are curious about how our technology works in the health area, just take a look at our Text Analytics Health Demo.
Looking forward to seeing you at the ePharma 2018 Conference!