Meaningful Voice of the Patient at ePharma 2018 – New York

MeaningCloud sponsors the E-pharma 2018 which is taking place in New York, March 21-23. MeaningCloud’s value proposition for the conference can be summarized as AI-based Voice of the Patient analysis for Patient Experience.

ePharma 2018 is about patient-centricity and engaging with patients with digital marketing.For pharmaceutical companies, it is vital to understand the feedback that their customers, both current and potential, express through all types of channels and contact points.

Text Analytics technologies automatically process and analyze textual content and provide valuable insights, transforming text-based “raw” data into structured, usable information.

 

MeaningCloud’s value proposition: Text-Based Artificial Intelligence for Patient Experience

MeaningCloud, as a Text Analytics provider, has evolved a highly specialized offering for the Health and Pharma industries, in particular in the areas of:

1.     Patient experience

For pharmaceutical companies, it is vital to understand the feedback that their customers, both current and potential, express through all types of channels and contact points.

 

2.     HCP profiling

Health care professionals (HCPs) are very active on many social media platforms, including social networking platforms, blogs, and media-sharing sites.

HCPs are using social media improve health outcomes, develop a professional network, increase personal awareness of news and discoveries, motivate patients, and provide health information to the community.

Companies that can understand the profiles of HCPs can tap into valuable customer insights, new ways of marketing their products and services, and entirely new lines of business.

 

Drug shortages result in nearly $230 million in additional costs annually for hospitals because of the higher costs of substitute drugs.

Some suppliers are recognizing this opportunity and capitalizing on it.

 

3.     Brands and products: The alarms and the opportunities

For pharmaceutical companies, it is vital to understand the feedback that their current and potential customers express through all types of channels and contact points about their brands, about their products, and their competitors.

Social media listening enables us to gather all that spontaneous benchmarking.

 

Contact us!

We count among our clients some the largest companies in the Pharmaceutical industry. Join us in New York and visit our booth. If you are interested in attending the ePharma 2018 (March 21-23th, 2018 – New York), just drop us a line to info@meaningcloud.com. We have an essential discount for you!

Stay tuned to access our presentation at the conference, that we will publish on this blog. In the meanwhile, if you are curious about how our technology works in the health area, just take a look at our Text Analytics Health Demo.

Looking forward to seeing you at the ePharma 2018 Conference!

 

Download this brochure

  • Health and Pharma Companies Should Exploit Text-Based Information with Artificial Intelligence
  • Benefits of Applying A.I. to Pharma and Life Sciences

Health and pharma companies can exploit their unstructured information

There are new kinds of data that are specific to the
healthcare and pharmaceutical industries
(such as electronic health records) as well as data science tools that allow us to extract valuable knowledge from that data.


About Eduardo Valencia

Data-driven by instinct and by learning. I began my career as a linguist. Some things stay with you to the grave. Since 1995, I have been leading teams and companies that have successfully developed and distributed hundreds of successful data, analytics and ICT projects. I am the author of the book DATA COACHING (http://www.eduardovalencia.com/p/data-coaching.html).

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